Veit Moeller is VP, Brand & Design at Paradigm. Previously, he was Head of Design at OpenAI, leading the in-house studio and overseeing the brand ecosystem. Prior to that, he was Global Creative Director at Meta, defining the brand identity for WhatsApp and reigniting brand love for Instagram. Before relocating to California, Veit served as Executive Creative Director at Mercedes-Benz's global agency in Berlin. His work has been recognized by leading industry awards including D&AD, One Show, and Cannes Lions. He holds an M.A. in Design and Visual Communication from SRH Berlin University of Applied Sciences.